Indonesia’s digital economy is heating up with fresh calls for investment and optimistic growth forecasts, signaling potential boosts for tech startups amid global uncertainties.

The most pressing news comes from the GSMA, which just hours ago urged Indonesia to speed up targeted investments in 5G, rural connectivity, fiber networks, and AI systems. At the Digital Nation Summit in Jakarta on December 10-11, 2025, the group warned that without this push, Indonesia could lag behind APAC leaders like Singapore and South Korea. This matters because it could unlock private funding for AI and data centers, directly fueling startup innovation in a market where scams and connectivity gaps are rising challenges. It’s a wake-up call for policymakers, as stronger infrastructure might help Indonesia climb into the region’s top digital tier.

Building on that momentum, business group Apindo projected national economic growth of 5-5.4% for 2026, announced two days ago. This optimism stems from steady domestic demand despite global headwinds, and it could mean more capital flowing into tech sectors like e-commerce and fintech, where startups are already thriving. Why it counts: Indonesia’s digital economy is nearing $100 billion in gross merchandise value this year, driven by AI adoption and Commerce 2025">Boom AI Video Commerce 2025">video commerce, according to recent reports from Google, Temasek, and Bain & Company. This growth is creating fertile ground for entrepreneurs, with e-commerce and fintech leading Asia’s startup funding trends.

In related moves, reports emerged today about Indonesia launching 10 new tech startups focused on AI and e-commerce, though details on their specifics remain limited and unconfirmed. Separately, U.S. fintech giant Robinhood announced its entry into the Indonesian market through acquisitions, approximately timed to recent weeks. These developments highlight expanding opportunities for innovation, but they’re still in early stages, with uncertainty around regulatory approvals and market fit.

Marketing leaders in Indonesia are also preparing for AI-driven shifts, as noted in a report two days ago, with AI moving from a tool to the core of digital strategies. This could revive owned channels and boost discovery, mattering for startups relying on targeted outreach in a competitive landscape.

What to watch next: Keep an eye on any government responses to the GSMA’s recommendations, potential funding rounds for these new startups, and how Indonesia’s fresh BRICS membership—confirmed two days ago—might attract international tech investments, especially as Jakarta solidifies its status as the world’s largest urban area.